Monday, April 26, 2010

MAGAZINE ADVERT: RESEARCH INTO SIMULAR MEDIA TEXTS

EXAMPLE 1: MADONNA - HARD CANDY


Above is the poster for Madonna's album, 'Hard Candy'. The poster is reasonably simplistic, with a simple picture of Madonna centralised on the page, wearing a revealing outfit and a wrestlers belt. The belt acts as a symbol of Madonna's 'hardness' relating to the title of the album. She is also in a seductive pose, again relating to "candy" in the album title.The background is very bold and vivid colours, to make the poster stand out. The simple tag line at the top of the page introduces the main title with the use of "...". The main title is centralised on the page, as well as having "New Album" above, and the date of its release on the bottom. The choice of font is very bubble-writing style, which bodes well with the genre of Madonna's music, as well as the girl feel of the poster, emphasised by the pink background and light blue font.
Key Points to Remember:

  • Centralised Title

  • Introduction tag line

  • "New Album" and date

  • Appropriate colour scheme relating to the artist/genre.

  • Appropriate font

  • Simplistic photo
EXAMPLE 2: PINK FLOYD - DARK SIDE OF THE MOON
'Dark Side of the Moon' was an album from Pink Floyd released in 1973, so around the time of ELO. This poster depicts exactly the same as the CD case, however with added text. The very simplistic image became recognised as a symbol of the album similar to the image that i have on my CD cover, and therefore has been used on this poster in the center of the page. The black background emphasises the image, making it bolder and more appealing. In comparison, i also found a modern version of this poster, which i thought would be interesting to look at:

As you can see, the creator of this has taken the famous symbol and modernised it with a more complex design. The realistic beam of light even crashes into a multitude of scattered, realistic colours, as well as the font being far more futuristic and modern.

Key points to remember:


  • Simplistic design

  • Minimal writing, just the band name and album title

  • Symbolic image, logo type iconography

  • Black background, emphasising the image
EXAMPLE 3: COLDPLAY - A RUSH OF BLOOD TO THE HEAD


 
Above is the poster for Coldplay's album 'A Rush of Blood to the Head'. As with the Pink Floyd album, the poster has only one image centralise on the page. This again is the image shown on the front of the CD Cover, so here it acts as a logo for the album. again, the poster is very simple, with a plain white background to emphasise the picture. The text on the poster is centralised and all under the the image. The font used is exactly the same as the font on the CD cover, again making the connection between the poster and the album.

Key points to remember:

  • One strong image, iconic of the album.

  • Same font as the album cover.

  • Simple background emphasises the image.

  • Legal information at the bottom.


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